I’ve found that writing as a guest blogger can be fun. It can be rewarding and it helps the blog as well as the guest blogger.
Guest blogging is alive and kicking, despite what some you may hear elsewhere. You have to it correctly so the search engines don’t find a problem with it, but most of the things you have to do come naturally if you just write your blogpost for human readers instead of trying to cater to the search engines.
Each blogger has their own rules when it comes down to guest posts. First, some allow it and some don’t. Some have guest bloggers by invitation only.
Some bloggers would like their guest authors to write with excellent grammar and spelling; other blog owners don’t particularly care how well you write. In this case, it’s best to read the quality of the other posts on the site and see if you could fit in so that it feels natural for the audience.
Sometimes bloggers have rules about how frequently you can post, others let you post as much as you want.
Rules, guidelines, suggestions. Call them whatever you want to call them. But I recently found the one and only unwritten rule for guest posting.
No, I did not learn from first hand experience. Nor would I ever have broken this rule, even though I didn’t know about it before I talked to my mentor. I asked him if there were things I should watch out when I run my own blog with guest authors.
He told me about the one unwritten rule. So I guess I might be breaking protocol here because I am writing about it but like I said, it just seems obvious to me.
Clearly it wasn’t as obvious to the blogger that was terminated as a guest blogger because he broke this rule, hence this post.
Here’s the rule. Do not, ever, under any circumstances sell links in your guest blogpost. Don’t try it, don’t do it, it is fairly easy to notice even if you think you are being slick about it.
If you have no agreement about using paid, sponsored links then you should not use those links in your guest posts. I thought I’d put that out there as food for thought.
Would you agree with this? Do you have other unwritten rules that you would want your guest bloggers to know in advance? Let me know in the comments!
cover photo used under CC license. Credit: Emma Jane Hogbin Westby